Coca-Cola announcement of 7th edition of Coca-Cola Momotsav

NL Today

  • Read Time 2 min.

Kathmandu: After six successful years of the campaign, Coca-Cola Nepal has announced the commencement of the 7th edition of Coca-Cola Momotsav this year.

 Coca-Cola Momotsav is a localized concept of the global Coke and food tradition that embodies the great combination of the most-preferred beverage and dish of Nepal that is Coke and Momo, the company said in a statement.

Through this campaign, Coca-Cola has partnered with over 1000 restaurants and eating outlets across Nepal offering special combo offers and discounts to consumers.

Coca-Cola Momotsav campaign takes place at the beginning of every year and this year the campaign commences from 14th February to 5th April.

Commenting on the campaign, Adarsh Avasthi, Country Director, Coca-Cola in Nepal said, “To localize our global Coke and Meals concept in Nepal, we had launched Coca-Cola Momotsav seven years ago. This year being our 7th year running, we are glad our Nepali consumers have loved the campaign throughout the years. Throughout this campaign, we will be organizing many event-driven campaigns, associating Coke with Nepalese favorite momo.”

The campaign comes with the tagline “Coke + Momo Swad ko Real Magic,” which conveys that through the delectable combination of Coke and Momo a magical sensation overcomes our taste buds. There is magic when these two food and beverage are together.

Pradip Pandey, Managing Director, Bottlers Nepal Ltd. said, “We are rolling with the 7th edition of the Coca-Cola Momoutsav Campaign where we celebrate the awesome combination of Coke and the most beloved dish of Nepal, momo. As the slogan goes this year, “Coke+Momo Swad Ko Real Magic” we aim to connect our valued consumers with the refreshing taste of Coke and momo.”

The campaign will also be activated on the ground where Coca-Cola brand ambassadors and actresses Priyanka Karki and Swastima Khadka will be visiting different restaurants across Kathmandu. Consumers enjoying Coke and Momos in the restaurants will get a chance to meet the celebrities and click pictures with them.