Chaudhary Group introduces Midea in Nepal

NL Today

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Kathmandu: Chaudhary Group has introduced the consumer appliances brand Midea in the Nepali market.

It has been appointed as the authorized distributor of Nepal for the sales and distribution of Midea products.

According to Chaudhary Group, the company will help to create a competitive environment and address market demand through new products of the Midea brand.

The company is confident that the cooperation between the two parties will help in the development of the local markets as well as the Nepali electronics sector.

According to Chaudhary Group, Midea brand small domestic appliances (Air Purifier, Air Fryer, Electric Pressure Cooker, Induction Hob, Rice Cooker, Garment Steamer, Stand Fan, Food Processor, Hand Mixer, Hand Blender, Kettle, Meat Mincer, Toaster, Fan Heater, PTC Ceramic Heater, OFR Heater) have been distributed in the Nepal market already and are selling well and receiving positive feedback. Also, the company is planning to launch Kitchen Appliances (BBQ, Free Standing Oven, Microwave Oven, Toaster Oven); Vacuum Cleaners (bagless, drum – dry, drum – wet & dry), Washing Machines, Washer Dryer and Refrigeration products (Refrigerator, Showcase, Chest Freezer).

At the same time, the company is also preparing to bring many other products of the Midea brand soon.

“We are glad to have all of you joining this ceremony and stand together with us to deliver advanced technology, high-quality products and excellent services to the Nepali consumers,” said Ekko Zhang, head of the South Asia Business Office of Midea APAC region.

Midea brand offers one of the world’s most comprehensive product ranges in the home appliance industry, specializing in air treatment (commercial and residential air conditioning solutions), refrigeration, laundry, large kitchen & cooking appliances, small kitchen appliances, water appliances, floor care and lighting.

In Nepal, Chaudhary Group distributes Midea Brand products through its channel and outlets throughout the country since 2021.