Kathmandu: Parachute Naturale Shampoo has launched its month-long campaign named “Shrawan with Sangi”. Through this campaign, the brand aims to strengthen its bonding with its extensive audience.
“Shrawan with Sangi ” is mainly a female-friendship-oriented campaign based on the Shrawan Sankranti themes like nature, henna, and green apparel, the company said in a press release.
Parachute Naturale shampoo contains natural enriching ingredients like Red Hibiscus, Heena, Aloe Vera and Coconut Milk Protein. Thus, by adjusting the campaign theme with the brand’s ethos and nature, Parachute Naturale Shampoo aims to make the product more relatable to the audience and create even stronger bonding. “Shrawan with Sangi” is also an extension of its former campaign, “say no to chemicals, say yes to naturale”.
Furthermore, the campaign is a reminder to the audience how Parachute Naturale Shampoo is an ideal gift to give to any female friends due to its benefits derived from natural ingredients.